In the spring of 2015 I was tasked by branding agency Hulse & Durrell to create a musical score and sound design for Curling Canada's re-brand video. My credits include:
• Original Musical Score
• Sound design
• Full Service Audio Post-Production
In early briefings with the creative director at Hulse & Durrell it was determined the music needed an open and spacious feel with an emotive sense of positivity and evolution. Dynamically the music would follow the arc of the video so there would need to be a steady build up to the video's climax which would include exciting tournament action and celebrations of Canadian curling teams.
A goal of the video was to celebrate the history of the sport while looking toward it's future as well so I used some traditional instruments such as piano and some orchestral string elements to begin with and as the score progresses certain electronic elements are introduced and the finale takes on an edgier and exciting orchestral / electronic hybrid feel with some heavy brass sections and bombastic drum patterns.