Overview
This is a short film telling the story of SAP’s collaboration with the McLaren Formula 1 Team. I worked closely with the team at The Still to create a piece that respected and celebrated both the SAP and MacLaren brands.
My Credits for this project include:
• Original musical score
• Sound design
• Voice Over Recording
• Full Service Audio Post-Production
"Working with Mark is always a pleasure. He brings great technical insight and creative intuition to our projects." - Adam Bognar, Partner, The Still
Challenges
Achieving just the right dynamic structure for the films' score posed the biggest challenge in the creative process. There were to be 5 distinct stages in the film and the music needed to help guide the incredible footage from the MacLaren Racing test center through the different stages and effectively transition from one to the next.
My initial musical ideas were met with positive and constructive feedback and through thoughtful collaboration with the creative director we quickly came to achieve the right tone and dynamics for the piece. The music delivered the impact needed and left space for the voice over as well the many sound design elements throughout the film.